Current CAMPAIGN

Project 51

Working in partnership with Sported and Women In sport

 

Tackling gender stereotypes and aiming to engage more girls and young women in sport and physical activity.

 
 
 

51% of the UK population are female, however when it comes to physical activity, 1.6 million more men than women are playing sport once per week.

Project 51 is a joint enterprise between Sported and Women In Sport, tackling gender stereotypes and aiming to engage more girls and young women in sport and physical activity.

The Denis Law Legacy Trust is taking part in the Project 51 campaign, delivered though Streetsport.

Staff and volunteers receive interactive workshops sharing Women in Sport’s research and insight into the values and motivations that guide women and girls’ decision making. This will be transferred into Streetsport sessions to increase female participation.

The Denis Law Legacy Trust's Young Influencer will also receive coaching and support from Women in Sport to encourage friends and peers to become more active.

 
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